RüS / 01
A&B Land Clearing
A listing score of 24 rebuilt to 706, and 607 leads generated in the first seven months of the partnership.
RüS / 02
From a listing score of 24 to 607 leads in seven months
A&B Land Clearing is a licensed and insured forestry mulching, land clearing and excavation contractor working with residential, commercial and government clients across Michigan - Midland, Saginaw, Bay City, Gaylord, Grayling and the surrounding areas. They joined RüS in February 2026.
The starting point was a listing score of 24 - a measure of how completely and accurately the business shows up across the directories, maps and data sources people actually search when they need a contractor. At 24, A&B were missing or wrong nearly everywhere it counted. Rebuilding that footprint took the score to 706.
Visibility turned into traffic. Over the same period the brand earned 201,535 impressions and 6,161 clicks through to the website from external sources - people finding A&B where they were already looking, rather than having to know the name in advance.
And traffic turned into pipeline: 607 leads generated, with 533 new contacts logged into the CRM, where every enquiry can be followed up, tracked and measured instead of being lost in an inbox. Seven months in, the partnership is ongoing.
RüS / 03
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